Where Homade fits
Homade slots in next to existing brand, design, and engineering groups rather than replacing them. On a typical engagement that looks like sitting in the brand review on Monday, the design crit on Wednesday, and the engineering standup on Friday, holding the whole picture in one head so the work that ships matches the work that was approved. Stakeholders get one partner accountable for the outcome instead of a relay race between vendors.
The disciplines we bring are creative direction, design, and front-end development, layered with deep practice in brand systems, design tokens, Webflow architecture, AI-native build tools, on-page SEO and AEO, and accessibility to WCAG 2.1 AA. Most enterprise teams already have at least one of those in-house. We pair with that team and bring the rest, so the production site, the deck, and the packaging all feel like one company instead of three.
Most of our long-running clients keep us on a maintenance retainer after launch. That way the team that built the system is the same team patching it, evolving it, and shipping the next quarter of marketing pages, so institutional knowledge stays in the room instead of walking out at the end of the statement of work. When the engagement does wind down, you keep the source files, the documented system, and a clean hand-off so any future vendor can pick up where we left off.
We are based in Chicago, work in the Central time zone, and run lean on purpose. There is no account-management layer between you and the people doing the work. The same designer who sketched the homepage is the one writing the production CSS, and the same engineer who built the site is the one on the maintenance retainer six months later. That tight loop is the reason the work feels coherent and the reason the small details actually get fixed instead of escalated into the void.